In the fast-paced, digitally connected world of today, communication is more vital than ever before. Human interaction, be it face-to-face or through digital platforms, is essential for sharing ideas, knowledge, and emotions. As communication continues to evolve, understanding the subtleties of effective communication becomes increasingly crucial.
This book delves into the theory and practice of politeness in the realm of digital communication, focusing on how politeness is expressed and interpreted in platforms like WhatsApp, YouTube, and TikTok. Drawing on rich theories from scholars and a deep exploration of various studies, this work offers a comprehensive overview of how digital communication shapes and redefines traditional norms of politeness.
Across four chapters, the authors investigate the role of politeness in student-teacher interactions, online videos, and social media platforms, providing critical insights that are relevant not only for discourse analysis but also for daily communication in the digital age.
A must-read for students and researchers alike, this book serves as an invaluable resource for anyone interested in the intersections of language, culture, and digital communication.